

3.5 % Full Listing Service
A Brief Overview Of Service Benefits
Below are highlights of just a few important points to consider when deciding on using our flat fee service and doing all the work yourself versus using our full listing service.
3.5% Discounted Commission Rate
We usually offer 2% to buyer’s agent and 1.5% to us, the listing agent, making the total 3.5%. Most high end homes have always been 1.5% - 2%. Some sellers are a bit hesitant to give a buyer’s agent 2% but this is and always has been an acceptable rate to offer. Also, keep in mind that over 94% of all buyers search for their own homes online then have their agent show it to them. An agent cannot refuse to show a home to their client regardless of the commission being paid by the seller.
Pricing Strategy
When selling your home, pricing is extremely important, it dictates interest from buyers, and how quickly your home sells, or if it will even sells at all. Many homeowners are too attached and not objective enough to price their home properly and oftentimes base the price of their home on factors that have nothing to do with the market value. As experienced, local agents, we use our expertise to create a pricing strategy that will appeal to a wide range of buyers, build in our commission rate, maximize the seller’s net profit, and minimize the number of days on the market.
Contract Negotiations
Contract negotiations will make or break a deal and many homeowners assume that the sales price is the only thing they will have to negotiate, but this is not always the case. Negotiations can include but are not limited to closing costs, the due diligence period, repairs, stipulations, and contingencies. We are well versed in contract negotiations and will fight on behalf of our clients to ensure we get the best deal possible, while also creating a win-win situation for both parties involved.
Transaction Paperwork
There’s a lot of paperwork involved when you sell a home and if you decide to do so without an agent, the seller will bear the burden of making sure it’s accurate and complete. Understanding sales documents can be difficult and every detail must be attended to because there is terminology and legal verbiage that you may be unfamiliar with, if you don’t have a background in real estate or law.
Mistakes such as not including mandatory disclosures or inspection reports, could possibly get you into some legal issues. We can help provide a piece of mind to sellers by ensuring all the paperwork is done properly to avoid any future liability, while also educating you along the way.
Working With Buyer's Agents
FSBO sellers often don’t want to work with a Buyer’s Agent, however majority of serious homebuyers are represented by an agent. If your home is not listed on the MLS, it’s highly unlikely that Buyer’s Agents will show your home to their clients, because they rarely look outside of the MLS for listings and there’s no guarantee of a commission. Some FSBO sellers are aware of this and do offer a commission to Buyer’s Agents, usually around 3%, however with our Discounted Full Listing Service, you can get Seller Representation and pay a Buyer’s Agent for nearly the same amount.
Showings & Availability
Selling your home is a full-time job, when you are doing it yourself. In many cases homeowners already have one or more of the following: a full-time job, a business to run, a family to care for, or a busy social life. Once you add those factors into answering calls, texts, emails, scheduling showings, cleaning before showings, and leaving for each one, it can become very draining on a FSBO seller.
Showings can get complicated when you have limited availability, potential buyers don’t want to work around your schedule. This is when having a lockbox comes in handy, otherwise you will need to be present for every showing, however buyers can become uncomfortable with a seller hanging around and will be reluctant to provide feedback directly.
There's also a safety factor to consider when showing your home, outside of making sure your buyer is legitimate, if you purchase a combo lockbox, you need to be careful about who you share the code with, as you could possibly be setting yourself up for some unsavory visitors, who have no intention on buying your home.
The best lockbox option is a Supra, which only a listing agent can provide and only agents have access to, it tracks and records every single showing, plus allows agents to leave feedback. A listing agent can provide a level of protection to homeowners and alleviate the stress involved with showings, so all you have to do is do a quick clean and leave.
FSBO Marketing
FSBO sellers typically market their homes through people they know, with a Yard Sign, Craigslist Ad, or Zillow Listing, while some kick it up a notch with a Flat Fee MLS Listing Service. There are issues with solely relying on only one or two of these methods. It’s highly unlikely that your ideal buyer would find you by simply riding past your home or on Craigslist.
Most tech-savvy buyers prefer to house hunt online, only 7% of buyers actually find their homes via yard signs and less than 1% find their homes via newspaper ads. With Craigslist you must post constantly to remain visible and with Zillow many buyers are just browsing, and will ultimately hire a buyer’s agent who can do the work for them to schedule several showings, instead of just seeing one single home.
Home Improvements
Sometimes homeowners assume they will need to make improvements in order to sell their home, but if it’s priced correctly, the homeowner can forego the up-front costs of making repairs or upgrades. However certain improvements will net the seller more profit and a nice curb appeal does generate more interest, but some homeowners incorrectly estimate how much to invest or where to make these improvements. A full home makeover is not always necessary. We know what buyers are looking for and how to make small, budget friendly changes, that will appeal to a broad audience, and potentially bring in more money.
GET STARTED NOW!
If you are ready to list your property now, and want to work with a team of customer service oriented agents, simply click here. If you have any questions, click here. You may also text us to talk now at (404) 969-5422.