When you choose to sell your home on your own, you want all the help you can get. Though you can save thousands by skipping the commissions of a realtor, you put yourself at a marketing disadvantage. That is why you need to get your property listed on the multiple listing service (MLS) for realtors. There are many advantages in joining a MLS real estate listing. A look at them will show you that paying a flat fee to get a “for sale by owner” listing on MLS is well worth the money and effort.
The first of many advantages in joining a MLS real estate listing is that it is the key to sales success. Did you know that about four of every five home buyers get to the property they want through the MLS? By being listed on MLS, you will have most every real estate sales person in the region working for you. Most flat fee MLS listing services will keep you on for as long as 6 months, but in most cases, you won’t need that long with exposure to so many realtors, brokers, and customers.
The second of the advantages of joining a MLS real estate listing is that you are saving as much as 2% to 3% on your sale. Though that does not sound like a lot, it is actually $2000 per thousand you sell meaning you could end up saving as much as $20,000 or $30,000 on the sale if you skip the realtor and pay the flat fee to list on MLS.
Thirdly, one of the advantages in joining a MLS real estate listing is that you will be seen. If you are selling as a for sale by owner, then you have to hope someone “accidentally” drives by your home or sees it in the newspaper or an online website by chance. Also, even if a realtor drives by, they will likely not show a home that is not MLS listed. If you are on MLS, though, you will come up in searches and have your house shown with much more frequency. It works much better when luck is taken out of the equation.
Finally, it is just good sales and business sense to list on MLS. Far and away, MLS is the best way to sell your property fast and for a price you like. Since the internet is considered the second-best value and power versus reasonable cost for property, listing on the MLS gives you the exposure you need.
There are many advantages in joining a MLS real estate listing service. You will find that your home is better marketed, that you don’t have to rely on the luck of a drive by or chance online viewings, that you save a great deal of money, and that you are linked in with thousands of realtors who essentially end up working for you. So, if you are going to sell your home yourself, you should find a flat fee or free MLS listing service so that you have the best possible chance of selling your home quickly and at the price you want.
To view our flat fee listing service, click here.